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What is Urban Vision Science?
Did you ever perceive a pattern in a building or in the outside world as beautiful and stimulating while a family member or a friend couldn’t bare the look of it? Why are there such big differences in how patterns in the environment affect people? What have these differences to do with the way our brain processes visual information? Visual patterns are all around us. Help URBAN VISION SCIENCE to understand how they affect health and wellbeing.

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Why it matters?
Poorly designed visual environments have led to accidents and injuries, with significant impact on individual lives and large financial damages. In contrast, well-designed environments, including improvements to previously poorly performing environments, have created attractive, inclusive places that citizens enjoy and flourish in, and that thriving businesses service.